Consider this the sequel to my last story about the Client Protection Principles. Planet Rating is visiting this week to conduct an organization-wide evaluation in order to decide if Fundación Paraguaya will be eligible for SmartCampaign certification.
(Tip: If some of these names do not sound familiar, probably better to read the prequel first).
Planet Rating has been so nice to let me join them on one of the days, which at the time of writing was yesterday. We visited the branch of Villa Elisa, a city in the Central Department of Paraguay that borders with the capital Asunción. At the branch, Anali from Planet Rating conducted interviews with three focus groups:
- Asesoras & Oficiales de Crédito
- A group of 8 male clients
- A group of 5 female clients (we hoped it would be more)
Some of the more interesting observations were: